Hotel-Restaurant Alex, Imhof Armand
Furka street 88
3904 Naters
Switzerland
E-mail:

Authorized representatives
Armand Imhof

Company name: Hotel-Restaurant Alex, Imhof Armand

Data Protection Officer:
Armand Imhof
+41 27 922 44 88

General
Based on Article 13 of the Swiss Federal Constitution and the data protection provisions of the Swiss Confederation (Data Protection Act, DPA), every person is entitled to protection of his or her privacy as well as protection against misuse of his or her personal data. The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

In cooperation with our hosting providers, we strive to protect the databases as much as possible from unauthorized access, loss, misuse or falsification.

We would like to point out that data transmission on the Internet (e.g. communication by e-mail) can have security gaps. Complete protection of the data against access by third parties is not possible.

By using this website, you consent to the collection, processing and use of data as described below. In principle, this website can be visited without registration. Data such as pages accessed or names of files accessed, date and time are stored on the server for statistical purposes without this data being directly related to your person. Insofar as personal data (e.g. name, address or e-mail addresses) is collected on our pages, this is always done on a voluntary basis as far as possible. This data will not be disclosed to third parties without your express consent.

Processing of personal data
Personal data is any information relating to an identified or identifiable individual. A data subject is a person about whom personal data are processed. Processing includes any handling of personal data, regardless of the means and procedures used, in particular the storage, disclosure, acquisition, deletion, retention, modification, destruction and use of personal data.

We process personal data in accordance with Swiss data protection law. If and to the extent that the EU GDPR is applicable, we also process personal data on the following legal bases in connection with Art. 6 (1) GDPR:
lit. a) Processing of personal data with the consent of the data subject.
lit. b) processing of personal data for the performance of a contract with the data subject and for the implementation of corresponding pre-contractual measures.
lit. c) processing of personal data for compliance with a legal obligation to which we are subject under applicable EU law or the applicable law of a country in which the GDPR applies in whole or in part.
lit. d) processing of personal data for the purpose of protecting the vital interests of the data subject or another natural person.
lit. f) processing of personal data to protect the legitimate interests of us or of third parties, unless the fundamental freedoms and rights and interests of the data subject override these. Legitimate interests include, in particular, our business interest in being able to provide our website, information security, the enforcement of our own legal claims and compliance with Swiss law.

We process personal data for the duration required for the respective purpose or purposes. In the case of longer-term retention obligations due to legal and other obligations to which we are subject, we restrict processing accordingly.

Cookies
This website uses cookies. These are small text files that enable specific information related to the user to be stored on the user's terminal device while the user is using the website. Cookies make it possible in particular to determine the frequency of use and the number of users of the pages, to analyze behavioral patterns of page use, but also to make our offer more customer-friendly. Cookies remain stored beyond the end of a browser session and can be retrieved when you visit the site again. If you do not wish to do so, you should set your Internet browser to refuse to accept cookies.

A general objection to the use of cookies for online marketing purposes can be declared for a large number of the services, especially for tracking, via the US site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. Furthermore, the storage of cookies can be achieved by deactivating them in the browser settings. Please note that in this case not all functions of this online offer can be used.

With SSL/TLS encryption
This website uses SSL/TLS encryption for security reasons and to protect the transmission of confidential content, such as requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the browser address bar changes from "http://" to "https://" and by the lock symbol in your browser bar.

When SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

Server log files
The provider of this website automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
Browser type and version
Operating system used
Referrer URL
Host name of the accessing computer
Time of the server request

This data cannot be assigned to specific persons. This data is not merged with other data sources. We reserve the right to check this data retrospectively if we become aware of specific indications of unlawful use.

Third party services
This website may use Google Maps to embed maps, Google Invisible reCAPTCHA to protect against bots and spam, and YouTube to embed videos.

These services of the American Google LLC use, among other things, cookies, whereby data is transferred to Google in the USA, whereby we assume that no personal tracking takes place in this context solely through the use of our website.

Google has committed to providing adequate data protection in accordance with the U.S.-European Privacy Shield and the U.S.-Swiss Privacy Shield.

For more information, see Google's privacy policy.

Contact form
If you send us inquiries via the contact form, the information you provide in the inquiry form, including the contact data you enter there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not share this data without your consent.

Newsletter
If you would like to receive the newsletter offered on the website, we require an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. No other data is collected. We use this data exclusively for sending the requested information and do not pass it on to third parties.
After you have given your consent to the storage of the data, the e-mail address as well as their use for sending the newsletter, you can revoke this consent at any time, for example via the "unsubscribe link" in the newsletter.

Comment function
For the comment function on this website, in addition to your comment, details of when the comment was created, your e-mail address and, if you do not post anonymously, the username you have chosen will be stored.

IP address storage
Our comment function stores the IP addresses of users who post comments. Since we do not check the comments on our site before they are activated, we need this data to be able to take action against the author in the event of legal violations such as insults or propaganda.

Subscribe to comments
As a user of the site, you can subscribe to comments after registration. You will receive a confirmation email to verify that you are the owner of the email address provided. You can unsubscribe from this function at any time via a link in the info emails.

Rights of the data subject
Right to confirmation
Every data subject has the right to obtain confirmation from the operator of the website as to whether personal data concerning him or her are being processed. If you wish to exercise this right of confirmation, you may contact the Data Protection Officer at any time.

Right to information
Any person affected by the processing of personal data has the right to obtain from the operator of this website at any time and free of charge information about the data stored about him or her and a copy of this information. In addition, information may be provided about the following, if applicable: The purposes of the processingCategories of personal data processedRecipients to whom the personal data have been or will be disclosedIf possible, the planned duration of the storage of the personal data or, if this is not possible, the criteria for determining this durationThe existence of a right to rectification or erasure of the personal data concerning them or to restriction of processing by the controller or a right to object to such processingThe existence of a right of appeal to a supervisory authorityIf the personal data are not collected from the data subject: Any available information about the origin of the data.
In addition, the data subject has the right to be informed whether personal data have been transferred to a third country or to an international organization. If this is the case, the data subject shall also have the right to obtain information on the appropriate safeguards in connection with the transfer.
If you wish to exercise this right to information, you can contact our data protection officer at any time.

Right to rectification
Any person concerned by the processing of personal data has the right to obtain the rectification without delay of inaccurate personal data concerning him or her. In addition, the data subject has the right, taking into account the purposes of the processing, to request the completion of incomplete personal data - also by means of a supplementary declaration.
If you wish to exercise this right of rectification, you may contact our data protection officer at any time.

Right to erasure (right to be forgotten)
Any person concerned by the processing of personal data has the right to obtain from the controller of this website the erasure without delay of personal data concerning him or her, where one of the following reasons applies and the processing is no longer necessary:
The personal data were collected or otherwise processed for purposes for which they are no longer necessary.
The data subject revokes the consent on which the processing was based and there is no other legal basis for the processing
The data subject objects to the processing on grounds relating to his or her particular situation and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing in the case of direct marketing and related profiling
The personal data have been processed unlawfully
The erasure of the personal data is necessary for compliance with a legal obligation under Union law or the law of the Member States to which the controller is subject
The personal data have been collected in relation to information society services offered directly to a child
If one of the above reasons applies and you wish to arrange for the deletion of personal data stored by the operator of this website, you can contact our data protection officer at any time. The data protection officer of this website will arrange for the deletion request to be complied with immediately.

Right to restriction of processing
Any person concerned by the processing of personal data has the right to obtain from the controller of this website the restriction of processing if one of the following conditions is met:
The accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data
The processing is unlawful, the data subject objects to the erasure of the personal data and requests instead the restriction of the use of the personal data
The controller no longer needs the personal data for the purposes of processing, but the data subject needs them for the assertion, The data subject has objected to the processing on grounds relating to his or her particular situation and it is not yet clear whether the legitimate interests of the controller override those of the data subject
If one of the aforementioned conditions is met, you can contact our data protection officer at any time to request the restriction of the processing of personal data from the operator of this website. The data protection officer of this website will arrange the restriction of the processing.

Right to data portability
Any person concerned by the processing of personal data has the right to receive the personal data concerning him or her in a structured, commonly used and machine-readable format. In addition, the data subject has the right to obtain that the personal data be transferred directly from one controller to another controller, where technically feasible and provided that this does not adversely affect the rights and freedoms of other individuals.
To exercise the right to data portability, you may at any time contact the data protection officer designated by the operator of this website.
A right of objection
Any person concerned by the processing of personal data has the right to object at any time, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her.
The operator of this website will no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the assertion, exercise or defense of legal claims.
To exercise your right to object, you can contact the data protection officer of this website directly.
Right to revoke consent under data protection law
Every person affected by the processing of personal data has the right to revoke a given consent to the processing of personal data at any time.
If you wish to exercise your right to withdraw consent, you can contact our data protection officer at any time.

Objection mail
The use of contact data published within the scope of the imprint obligation for the transmission of not expressly requested advertising and information materials is hereby contradicted. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.

Paid services
For the provision of chargeable services, we request further data, such as payment data, in order to be able to execute your order. We store this data in our systems until the statutory retention periods have expired.

Copyrights
The copyright and all other rights to the content, images, photos or other files on the website belong exclusively to the operator of this website or the named rights holders. For the reproduction of all files, the written consent of the copyright holders must be obtained in advance.
Anyone who commits copyright infringement without the consent of the respective copyright holder may be liable to prosecution and, under certain circumstances, to claims for damages.

Disclaimer
All information on our website has been carefully checked. We make every effort to ensure that the information we provide is current, accurate and complete. Nevertheless, the occurrence of errors cannot be completely ruled out, so that we cannot guarantee the completeness, correctness and up-to-dateness of the information, including journalistic and editorial information. Liability claims regarding damage caused by the use of any information provided, including any kind of information which is incomplete or incorrect, will therefore be rejected.
The publisher may change or delete texts at its own discretion and without prior notice and is not obliged to update the contents of this website. Use of or access to this website is at the visitor's own risk. The publisher, its customers or partners are not responsible for any damages, such as direct, indirect, incidental or consequential damages, allegedly caused by visiting this website and consequently do not assume any liability for such damages.
The publisher also assumes no responsibility or liability for the content and availability of third-party websites that can be accessed via external links from this website. The operators of the linked pages are solely responsible for their content. The publisher therefore expressly distances itself from all third-party content that may be relevant under criminal or liability law or that may offend common decency.

Google Maps
This website uses the offer of Google Maps. This allows us to display interactive maps directly on the website and enable you to comfortably use the map function. By visiting the website, Google receives the information that you have called up the corresponding sub-page of our website. This happens regardless of whether Google provides a user account through which you are logged in or whether there is no user account. If you are logged in to Google, your data is directly assigned to your account. If you do not want the assignment to your profile at Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (also for users who are not logged in) for the provision of tailored advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, and you must contact Google to exercise this right. For more information on the purpose and scope of data collection and processing by Google, as well as further information on your rights in this regard and settings options for protecting your privacy, please visit: www.google.de/intl/de/policies/privacy.

Google Ads
This website uses Google Conversion Tracking. If you have reached our website via an ad placed by Google, Google Ads will set a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of our website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across Ads clients' websites. The information obtained using the conversion cookie is used to generate conversion statistics for Ads customers who have opted in to conversion tracking. Clients learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive information that can be used to personally identify users.
If you do not wish to participate in tracking, you can refuse the setting of a cookie required for this purpose - for example, by selecting a browser setting that generally disables the automatic setting of cookies, or by setting your browser to block cookies from the domain "googleleadservices.com".
Please note that you must not delete the opt-out cookies as long as you do not want measurement data to be collected. If you have deleted all your cookies in the browser, you must set the respective opt-out cookie again.

Google Remarketing
This website uses the remarketing function of Google Inc. The function is used to present interest-based advertising to website visitors within the Google advertising network. A so-called "cookie" is stored in the browser of the website visitor, which makes it possible to recognize the visitor when he visits websites that belong to the Google advertising network. On these websites, the visitor may be shown advertising that relates to content that the visitor has previously accessed on websites that use Google's remarketing function.
According to its own information, Google does not collect any personal data during this process. However, if you do not wish to use Google's remarketing function, you can deactivate it in principle by making the appropriate settings at http://www.google.com/settings/ads. Alternatively, you can disable the use of cookies for interest-based advertising through the ad network initiative by following the instructions at http://www.networkadvertising.org/managing/opt_out.asp.

Google reCAPTCHA
This website uses the reCAPTCHA service provided by Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland "Google"). The query is used to distinguish whether the input is made by a human or by automated, machine processing. The query includes the transmission of the IP address and possibly further data required by Google for the reCAPTCHA service to Google. For this purpose, your input is transmitted to Google and used there. However, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCaptcha is not merged with other data from Google. Your data may also be transferred to the USA in the process. For data transfers to the USA, there is an adequacy decision of the European Commission, the "Privacy Shield". Google participates in the "Privacy Shield" and has submitted to the requirements. By pressing the query you agree to the processing of your data. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation.
For more information about Google reCAPTCHA and its privacy policy, please visit: https://policies.google.com/privacy?hl=de

Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the controller of the data processing on this website is located outside the European Economic Area or Switzerland, the data processing of Google Analytics is carried out by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as "Google".
The statistics obtained enable us to improve our offer and make it more interesting for you as a user. This website also uses Google Analytics for cross-device analysis of visitor flows, using a user ID. If you have a Google user account, you can deactivate the cross-device analysis of your usage in the settings there under "My data", "Personal data".
The legal basis for the use of Google Analytics is Art. 6 para. 1 p. 1 lit. f GDPR. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google. We would like to point out that on this website Google Analytics has been extended by the code "_anonymizeIp();" to ensure anonymized collection of IP addresses. This means that IP addresses are processed in shortened form so that they cannot be associated with a specific person. If the data collected about you can be assigned to a person, this will be ruled out immediately and the personal data will be deleted immediately.
Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. For the exceptional cases where personal data is transferred to the US, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
Google Analytics uses cookies. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: Disable Google Analytics.
In addition, you can also prevent the use of Google Analytics by clicking on this link: Disable Google Analytics. This saves a so-called opt-out cookie on your data carrier, which prevents the processing of personal data by Google Analytics. Please note that when you delete all cookies on your terminal device, these opt-out cookies are also deleted, i.e. you must set the opt-out cookies again if you want to continue to prevent this form of data collection. The opt-out cookies are set per browser and computer/end device and must therefore be activated separately for each browser, computer or other end device.

Google AdSense
We use Google AdSense on this website. This is an advertising program of the company Google Inc. In Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google AdSense allows us to display ads on this website that are relevant to our topic.

Google AdSense uses cookies to serve ads that are relevant to users, to improve campaign performance reports, or to prevent a user from seeing the same ads more than once. Via a cookie ID, Google records which ads are displayed in which browser and can thus prevent them from being displayed more than once. In addition, Google AdSense may use cookie IDs to record so-called conversions that are associated with ad views. This is the case, for example, when a user sees a Google Ads ad and later uses the same browser to visit the advertiser's website and make a purchase. According to Google, Google Ads cookies do not contain any personal information.

Through the marketing tools used, your browser automatically establishes a direct connection with Google's server. Through the integration of Google Ads, Google receives the information that you have called up the relevant part of our website or clicked on an ad from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that Google will learn and store your IP address.

You can prevent participation in this tracking process in several ways:

by setting your browser software accordingly; in particular, suppressing third-party cookies will prevent you from receiving third-party advertising;
by disabling conversion tracking cookies by setting your browser to refuse cookies from the domain "www. googleadservices.com", https://adssettings.google.com. This setting is deleted when you delete your cookies;
by disabling interest-based advertising from the providers that are part of the self-regulatory campaign "About Ads" via the link https://www.aboutads.info/choices, this setting being deleted when you delete your cookies;
by permanently deactivating it in your Firefox, Internet Explorer or Google Chrome browsers via the link https://www.google.com/settings/ads/plugin. We would like to point out that in this case you may not be able to use all functions of this offer to their full extent.
The legal basis for the processing of your data is a balancing of interests, according to which the processing of your personal data described above is not opposed by any overriding interests on your part (Art. 6 para. 1 p. 1 lit. f DSGVO). For more information about Google Ads from Google, please visit https://ads.google.com/intl/de_DE/home/, and about Google privacy in general: https://www.google.de/intl/de/policies/privacy. Alternatively, you can visit the Network Advertising Initiative (NAI) website at https://www.networkadvertising.org.

Google WebFonts
This website uses so-called web fonts provided by Google for the uniform display of fonts. When you visit a page, your browser loads the required web fonts into its browser cache to display text and fonts correctly. If your browser does not support web fonts, a default font from your computer is used.
For more information about Google Web Fonts, please visit https://developers.google.com/fonts/faq and read Google's privacy policy: https://www.google.com/policies/privacy/

Google TagManager
The Google Tag Manager is a solution with which we can manage so-called website tags via an interface and thus integrate e.g. Google Analytics and other Google marketing services into our online offer. The Tag Manager itself, which implements the tags, does not process any personal data of the users. With regard to the processing of users' personal data, we refer to the following information on Google services. Usage Guidelines: https://www.google.com/intl/de/tagmanager/use-policy.html.

External payment service providers
This website uses external payment service providers through whose platforms users and we can conduct payment transactions. For example about
PostFinance (https://www.postfinance.ch/de/detail/rechtliches-barrierefreiheit.html)
Visa (https://www.visa.de/nutzungsbedingungen/visa-privacy-center.html)
Mastercard (https://www.mastercard.ch/de-ch/datenschutz.html)
American Express (https://www.americanexpress.com/de/legal/online-datenschutzerklarung.html)
Paypal (https://www.paypal.com/de/webapps/mpp/ua/privacy-full)
Bexio AG (https://www.bexio.com/de-CH/datenschutz)
Payrexx AG (https://www.payrexx. ch/site/assets/files/2592/datenschutzerklaerung.pdf)
Apple Pay (https://support.apple.com/de-ch/ht203027)
Stripe (https://stripe.com/ch/privacy)
Klarna (https://www.klarna.com/de/datenschutz/)
Skrill (https://www.skrill.com/de/fusszeile/datenschutzrichtlinie/)
Giropay (https://www.giropay.de/rechtliches/datenschutzerklaerung) etc.
In the context of contract fulfillment, we use the payment service providers on the basis of the Swiss Data Protection Ordinance and, where necessary, Art. 6 para. 1 lit. b. EU-DSGVO. In addition, we use external payment service providers on the basis of our legitimate interests under the Swiss Data Protection Ordinance and, where necessary, Art. 6 para. 1 lit. f. EU-DSGVO in order to offer our users effective and secure payment options.
The data processed by payment service providers includes inventory data, such as name and address, bank data, such as account numbers or credit card numbers, passwords, TANs and checksums, as well as contract, sum and recipient-related information. The information is needed to carry out the transactions. However, the data entered is only processed by the payment service providers and stored with them. We as the operator do not receive any information about (bank) account or credit card, but only information to confirm (accept) or reject the payment. Under certain circumstances, the data is transmitted by the payment service providers to credit agencies. The purpose of this transmission is to verify identity and creditworthiness. In this regard, we refer to the terms and conditions and data protection notices of the payment service providers.
For payment transactions, the terms and conditions and privacy policy of the respective payment service providers apply, which can be accessed within the respective website or transaction applications. We also refer to these for the purpose of further information and assertion of revocation, information and other data subject rights.

Adobe Fonts
This website uses the services of Active Campaign for sending newsletters. The provider is the US provider ActiveCampaign, LLC, 150 N. Michigan Ave Suite 1230, Chicago, IL, US, USA.

Active Campaign is a service that can be used, among other things, to organize and evaluate the sending of newsletters. If you enter data for the purpose of receiving the newsletter (e.g. your e-mail address), this data will be stored on Active Campaign's servers in the USA.

Active Campaign has a certification according to the "EU-US Privacy-Shield". The "Privacy Shield" is an agreement between the European Union (EU) and the USA to ensure compliance with European data protection standards in the USA.

Active Campaign allows us to analyze our newsletter campaigns. When you open an email sent with Active Campaign, a file contained in the email (called a web beacon) connects to Active Campaign's servers in the United States. In this way, it can be determined whether a newsletter message has been opened and which links, if any, have been clicked. In addition, technical information is collected (e.g. time of retrieval, IP address, browser type and operating system). This information is not attributable to the respective newsletter recipient. They are used exclusively for the statistical evaluation of the newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients.

If you do not want Active Campaign to analyze your data, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in each newsletter message. In addition, you can also unsubscribe from the newsletter directly on our website.

The data processing is based on your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.

The data that you have provided to us for receiving the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from our servers as well as from Active Campaign's servers after you unsubscribe from the newsletter. Data stored by us for other purposes (e.g. e-mail addresses for the member area) remain unaffected by this.

For more information, please see Active Campaign's privacy policy at: https://www.activecampaign.com/privacy-policy/.

Privacy Shield Certification link: https://www. privacyshield.gov.

Conclusion of a data processing agreement

We have entered into a so-called "Data Processing Agreement" with Active Campaign, in which we oblige Active Campaign to protect our customers' data and not to pass it on to third parties.

Audio and video conferencing
We use audio and video conferencing services to communicate with our users and others. In particular, we can use it to conduct audio and video conferences, virtual meetings, and training such as webinars.

We only use services for which an adequate level of data protection is guaranteed. In addition to this privacy policy, the terms and conditions of the services used, such as terms of use or privacy statements, also apply.

In particular, we use Zoom, a service of the American Zoom Video Communications Inc. Zoom also grants users in Switzerland the rights under the European General Data Protection Regulation (GDPR). For more information on the nature, scope and purpose of data processing, please refer to Zoom's Privacy Policy and Legal and Data Protection page respectively.

YouTube
Functions of the "YouTube" service are integrated on this website. "YouTube" is owned by Google Ireland Limited, a company incorporated and operated under the laws of Ireland, with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland, which operates the Services in the European Economic Area and Switzerland.
Your legal agreement with "YouTube" consists of the terms and conditions found at the following link: https://www.youtube.com/static?gl=de&template=terms&hl=de. These Terms constitute a legally binding agreement between you and "YouTube" regarding your use of the Services. Google's privacy policy explains how "YouTube" treats and protects your personal information when you use the service.

Vimeo
Plugins of the video portal Vimeo of Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA are integrated on this website. When you visit a page that offers one or more Vimeo video clips, a direct connection is established between your browser and a Vimeo server in the USA. Information about your visit and your IP address will be stored there. Through interactions with the Vimeo plugins (e.g. clicking the start button), this information is also transmitted to Vimeo and stored there. For more information on how Vimeo collects and uses your data, please see Vimeo's privacy policy.

If you have a Vimeo user account and do not want Vimeo to collect data about you through this website and link it to your membership data stored with Vimeo, you must log out of Vimeo before visiting this website.

In addition, Vimeo calls the Google Analytics tracker via an iFrame in which the video is called. This is Vimeo's own tracking, which we do not have access to. You can prevent tracking by Google Analytics by using the deactivation tools that Google offers for some Internet browsers. You can also prevent the collection of data generated by Google Analytics and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link:

https://tools.google.com/dlpage/gaoptout?hl=de

WordPress
Our website is based on the WordPress platform, a content management system developed by Automattic Inc, 60 29th Street #343, San Francisco, CA 94110, USA. WordPress enables us to create, manage and publish content.

When you use our website, which is based on WordPress, various data, including your IP address, the date and time of access and information about the browser you are using, may be collected and stored. This data is mainly used for administrative purposes and to ensure the trouble-free operation of the website.

Some WordPress functions, such as comments or contact forms, may collect additional personal data when you use them.

Data transfer to the USA
Among others, tools from companies based in the USA are integrated on our website. When these tools are active, your personal data may be transferred to the US servers of the respective companies. We would like to point out that the USA is not a safe third country in the sense of EU data protection law. U.S. companies are obliged to hand over personal data to security authorities without you, the data subject, being able to take legal action against them. It can therefore not be ruled out that US authorities (e.g. intelligence services) process, evaluate and permanently store your data located on US servers for surveillance purposes. We have no influence on these processing operations.

Changes
We may change this Privacy Policy at any time without prior notice. The current version published on our website shall apply. To the extent that the Privacy Policy is part of an agreement with you, if we update it, we will notify you of the change by email or other appropriate means.

Disclaimer
The author does not guarantee the correctness, accuracy, timeliness, reliability and completeness of the information.
Liability claims regarding damage caused by the use of any information provided, including any kind of information which is incomplete or incorrect, will therefore be rejected.

All offers are subject to change. The author expressly reserves the right to change, supplement or delete parts of the pages or the entire offer without prior notice or to cease publication temporarily or permanently.

Source: BrainBox Solutions

Data security
We use appropriate technical and organizational security measures to protect your personal data stored by us against loss and unlawful processing, in particular unauthorized access by third parties. Our employees and the service companies commissioned by us are obligated by us to maintain confidentiality and data protection. Moreover, these persons are granted access to the personal data only to the extent necessary for the performance of their duties.
Our security measures are continuously adapted in line with technological developments. However, the transmission of information via the Internet and electronic means of communication always involves certain security risks, and even we cannot provide an absolute guarantee for the security of information transmitted in this way.

Contact us
If you contact us via our contact addresses and channels (e.g. by e-mail, telephone or contact form), your personal data will be processed. Processed are the data that you have provided to us, such as the name of your company, your name, your function, your e-mail address or telephone number and your request. In addition, the time of receipt of the request is documented. Mandatory information is marked with an asterisk (*) in contact forms.
We process this data exclusively in order to implement your request (e.g. providing you with information about our hotel, assisting you with the processing of contracts such as questions about your booking, incorporating your feedback into the improvement of our service, etc.). The legal basis for this data processing is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU-DSGVO in the implementation of your request or, if your request is directed to the conclusion or performance of a contract, the necessity for the implementation of the necessary measures within the meaning of Art. 6 para. 1 lit. b EU GDPR.

Disclosure to and access by third parties
Without the support of other companies, we would not be able to provide our services in the desired form. In order for us to use the services of these companies, it is also necessary to share your personal data to a certain extent. Such disclosure is made namely insofar as it is necessary for the fulfillment of the contract requested by you, i.e. e.g. to restaurants or other third-party providers for which you have made a reservation. In the case of these disclosures, the necessity for the fulfillment of the contract within the meaning of Art. 6 para. 1 lit. b EU-DSGVO is the legal basis.
Furthermore, data is passed on to selected service providers and only to the extent necessary for the provision of the service. Furthermore, various third-party service providers are already explicitly mentioned in this privacy statement, such as in the sections on marketing. Incidentally, these are, for example, IT service providers (such as providers of software solutions), advertising agencies, consulting companies. In addition, we transmit your data to companies affiliated with us in the group (see imprint). For this data transfer, our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU-DSGVO on the purchase of third-party services the legal basis.
In addition, your data may be passed on, in particular to authorities, legal advisors or collection agencies, if we are legally obliged to do so or if this is necessary to protect our rights, in particular to enforce claims arising from our relationship with you. Data may also be disclosed if another company intends to acquire our company or parts thereof and such disclosure is necessary to conduct due diligence or to consummate the transaction. For this data transfer, our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU-DSGVO in the protection of our rights and compliance with our obligations or the sale of our company the legal basis.

Transfer of personal data abroad
We are entitled to transfer your personal data also to third parties abroad, provided that this is necessary to carry out the data processing mentioned in this privacy policy (see esp. sections 12.-15.). In doing so, the legal regulations regarding the disclosure of personal data to third parties are, of course, complied with. If the country in question does not have an adequate level of data protection, we ensure through contractual arrangements that your data is adequately protected at these companies.

Retention periods
We store personal data only for as long as is necessary to carry out the processing explained in this privacy policy within the scope of our legitimate interest. In the case of contractual data, storage is required by statutory retention obligations. Requirements that obligate us to retain data result from accounting regulations and tax law provisions. According to these regulations, business communications, concluded contracts and accounting records must be retained for up to 10 years. Insofar as we no longer need this data to perform the services for you, the data will be blocked. This means that the data may then only be used if this is necessary to fulfill retention obligations or to defend and enforce our legal interests. The data is deleted as soon as there is no longer any obligation to retain it and no longer any legitimate interest in retaining it.

Booking on the website, by correspondence or by phone call

When you make bookings or order vouchers either via our website, by correspondence (e-mail or letter post) or by telephone call, we collect the following data, with mandatory data marked with an asterisk (*) in the corresponding form:

  • Salutation
  • First name
  • Last name
  • Street and no.
  • ZIP CODE
  • Location
  • Country
  • Date of birth
  • E-mail address
  • Phone number
  • Language
  • Credit card information

We will only use this data and other information voluntarily provided by you (e.g. expected time of arrival, motor vehicle registration plate, preferences, remarks) to process the contract, unless otherwise stated in this privacy policy or you have separately consented to this. We will process the data by name in order to record your booking as requested, to provide the booked services, to contact you in case of ambiguities or problems and to ensure the correct payment. Your credit card data will be automatically deleted after your departure with us.

The legal basis of data processing for this purpose is the fulfillment of a contract pursuant to Art. 6 para. 1 lit. b EU-DSGVO or in your consent according to Art. 6 para. 1 lit. a EU GDPR. You can revoke your consent at any time with effect for the future.

Bookings via booking platforms

If you make bookings via a third-party platform (i.e. booking.com, Hotel, Escapio, Expedia, Holidaycheck, Hotel Tonight, HRS, Kayak, Mr. & Mrs. Smith, Splendia, Tablet Hotels, Tripadvisor, Trivago, Weekend4Two), we receive various personal information from the respective platform operator in connection with the booking made. As a rule, these are the items listed in para. 19. of this privacy policy. In addition, inquiries about your booking may be forwarded to us. We will process this data by name in order to record your booking as requested and to provide the booked services. The legal basis of data processing for this purpose lies in the implementation of pre-contractual measures and the fulfillment of a contract pursuant to Art. 6 para. 1 lit. b EU GDPR.

Finally, we may be notified by platform operators of disputes related to a booking. In the process, we may also receive data about the booking process, which may include a copy of the booking confirmation as evidence of the actual booking completion. We process this data to protect and enforce our claims. This is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU-DSGVO.

Furthermore, please note the information on data protection of the respective booking platform.

Data processing for the fulfillment of legal reporting obligations

Upon arrival at our hotel, we may require the following information from you and your companions (mandatory *):

  • First and last name
  • Postal address and canton
  • Date of birth
  • Nationality
  • Official identification card and number
  • Arrival and departure day

We collect this information in order to fulfill legal reporting obligations, which arise in particular from hospitality or police law. To the extent we are required to do so by applicable law, we will forward this information to the appropriate law enforcement agency.

The processing of this data is based on a legal obligation within the meaning of Art. 6 para. 1 lit. c EU GDPR.

Recognition of purchased services

If you purchase additional services during your stay (e.g. wellness, restaurant, activities), we will record the subject of the service and the time of the service purchase for billing purposes. The processing of this data is in the sense of Art. 6 para. 1 lit. b EU-DSGVO required for the processing of the contract with us.

Payment processing

When you purchase products or services or pay for your stay in our hotel using electronic means of payment, the processing of personal data is required. By using the payment terminals, you transmit the information stored in your payment device, such as the cardholder's name and card number, to the payment service providers involved (e.g. payment solution providers, credit card issuers and credit card acquirers). They also receive the information that the means of payment was used in our hotel, the amount and the time of the transaction. Conversely, we only receive credit for the amount of the payment made at the relevant time, which we can assign to the relevant document number, or information that the transaction was not possible or was cancelled. In doing so, always also observe the information provided by the respective company, in particular the data protection declaration and the general terms and conditions. The legal basis of this transfer is the fulfillment of the contract with you according to Art. 6 para.1 lit. b EU GDPR.

Video surveillance

In order to prevent misuse and to take action against illegal behavior (esp. theft and damage to property), the entrance area and the public-access areas of our hotel are monitored by cameras. Image data is only viewed if there is a suspicion of illegal behavior. Otherwise, the image recordings are automatically deleted after 10 days.

For the provision of the video surveillance system, we rely on a service provider who may have access to the data to the extent necessary for the provision of the system. Should the suspicion of illegal conduct be substantiated, the data may then be passed on to consulting companies (in particular our law firm) and authorities to the extent necessary to enforce claims or file charges.

The legal basis is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU GDPR on the protection of our property and the protection and enforcement of our rights.

Hotel Alex, Naters, Furkastrasse 88, CH-3904 Naters / Brig
*If Aletsch Spa is closed there will be no refund
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